One Walmart tool. Smarter ads, better listings, more sales.
Manage your Walmart account, run Sponsored Products and display ads, and optimize every listing from one dashboard. Campaigns are built for you, bids are adjusted around the clock, and the products that sell get more budget automatically.
Walmart rewards relevance and listing quality. Most sellers run it like a search auction.
Walmart advertising rewards relevance and listing quality in ways that differ from pure search auctions. Understanding those differences is what separates profitable Walmart advertisers from those who run campaigns that spend without producing.
Every one of these was somebody's Monday morning: campaign creation, bid optimization, budget reallocation, listing health, competitor checks. None of them is any more.
The Walmart tool unifies marketplace operations and advertising on one platform. The AI sets the campaigns up, watches them, and moves the money, while you work on the business.
Four modules, one tool
Account management, Walmart PPC, display ads and the listing optimizer, all running on the same AI, sharing the same data.
Run the whole Walmart account from one dashboard.
Enhance your listings, understand your performance, and make smarter decisions with actionable seller insights, all from a single dashboard. Marketplace operations and advertising run on the same platform: your listing data informs your ads, and your ad data informs your listings.
- Buy Box performance analytics
- Inventory visibility with restock alerts
- Sales & performance reporting with trend analysis
- Competitor tracking: pricing, ranking, and category insights
AI that builds and runs your Walmart Connect campaigns.
Our AI creates campaigns from scratch, optimizes bids constantly, and puts more budget behind the products that sell, so you are not managing ads by hand. Sponsored Products are the core ad format for most Walmart marketplace sellers: cost-per-click ads in search results, category pages and product detail pages.
- AI creates campaigns from scratch (structure, keywords, bids)
- Continuous bid optimization around the clock
- Competitor intelligence: adapts when rivals move
- Auto-scaling winners, killing underperformers instantly
- Smart budget reallocation to your fastest-growing SKUs
Reach shoppers beyond the search results.
Onsite Display ads appear across Walmart.com outside of the search results: homepage placements, category pages, editorial pages, and adjacent product pages, using Walmart's first-party purchase data to target shoppers based on what they have bought. Sponsored Brands place a banner at the top of search results featuring your brand logo, a custom headline, and a selection of your products.
- Onsite Display across homepage, category and editorial placements
- Sponsored Brands banners that direct shoppers to your Brand Shop
- Budget pacing and revenue-focused bidding across placements
- Full attribution from ad → cart → checkout
Sharper listings that rank and convert.
Enhanced titles, descriptions, and keywords tuned to Walmart's ranking algorithm, with health scoring and improvement recommendations. Walmart advertising rewards relevance and listing quality in ways that differ from pure search auctions, better listings make every ad dollar work harder.
- Enhanced listing optimization: titles, bullets, descriptions, and keywords
- Listing health scoring & improvement recommendations
- Competitor tracking: pricing, ranking, and category insights
- Listing compliance monitoring
Set your goals. The AI runs the day-to-day.
Connect your Walmart account
Authorize the tool in Seller Center. We walk you through setup and answer your questions.
Set margins and goals
You set your margins and goals, and the AI handles the rest, no manual campaign setup required.
The AI builds and runs campaigns
Structure, keywords, bid strategy, creative. Bids re-evaluate around the clock; spend shifts automatically to your highest-growth campaigns and SKUs.
You review the results
Set your goals. The AI runs the day-to-day. You review the results from one dashboard, listings, ads and performance together.
Pick a plan based on your volume
Prices shown are the Both-Tools bundle: Marketplace Management + Advertising on one marketplace, 20% less than buying them separately. Walmart is live today.
Starter
For new sellers getting serious.
$263/mo billed annually, save 20%
- Enhanced listing optimization (titles, descriptions)
- AI campaign creation & continuous optimization
- Unified dashboard for both tools
- Email support
Growth
For scaling brands ready to push harder.
$519/mo billed annually, save 20%
- Everything in Starter
- Advanced competitor intelligence & auto-response
- Demand forecasting & inventory alerts
- Creative testing & variant management
- Priority support
- Weekly performance reports
Scale
For established brands operating at volume.
$959/mo billed annually, save 20%
- Everything in Growth
- Full AI advertising + advanced marketplace features
- Custom integrations & API access
- Dedicated customer success manager
- 1-hour priority support response
- Quarterly strategy reviews
Enterprise
For 7-figure brands, agencies, and multi-platform operators.
Contact for pricing
- Everything in Scale: on every platform
- White-glove onboarding & migration
- Dedicated account team (CSM + strategist + analyst)
- Custom SLAs & priority engineering access
- Custom integrations, API, data exports
- Quarterly business reviews with leadership
Only need one module? Advertising-only plans start at $249/mo and Marketplace-only plans at $169/mo. Pick your tool on the sign-up form.
Answered before you ask
Is the Walmart tool live today?
Walmart is live now. Amazon and Target are in active development. Join the waitlist and we'll reach out when your platform is ready. Existing customers get early access.
What does the Walmart tool include?
One tool, one dashboard: account management (Buy Box analytics, inventory visibility, sales reporting, competitor tracking), Walmart PPC with AI-built Sponsored Products campaigns, display ads (Onsite Display and Sponsored Brands) and the listing optimizer with health scoring. The AI Advertising module is live; the marketplace-management features are rolling out, so join the waitlist for early access to those.
Do you charge a percentage of ad spend?
No. Our pricing is flat per tier. You pay the same whether you spend $0 or your cap that month. Agencies typically charge 10-20% of ad spend.
What counts as a 'listing'?
Each unique product SKU on a marketplace counts as one listing. Variants (size, color) of the same product count as one listing as long as they share the same parent SKU.
What happens if I exceed my listing limit or ad spend cap?
We'll notify you before you hit the limit and recommend the right plan upgrade. Your tools won't stop. We never shut off your operations without warning. You'll have the option to upgrade at the pro-rated price for the rest of the cycle.
Can I switch plans anytime?
Yes. Upgrade or downgrade whenever you want. Upgrades take effect immediately; downgrades apply at the end of your billing cycle. No fees for switching.
Are there any long-term contracts?
No. All plans are month-to-month and can be cancelled anytime. Annual plans are billed upfront for a 20% discount but can still be cancelled (we'll refund the unused months).
Is there a free trial?
We offer custom onboarding periods for qualified sellers. Book a strategy call and we'll walk you through the tool before you commit to any plan.
Can I use the tool without your marketing services?
Yes. Our AI tools work standalone. The AI handles everything from campaign creation to optimization to scaling, all on its own. Or combine it with our full-service marketing for expert strategy layered on top of AI-driven growth.
Selling and advertising on Walmart, from the blog
Put our AI to work on Walmart. Watch what happens.
Get started with the Walmart tool today, or book a free strategy call and we'll walk you through setup and answer your questions.
Free strategy call · Month-to-month after a 3-month ramp-up · We reply within 24 hours